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Automotive
Market Research
Specialists

Who We Are

GW Fieldwork offer over 20 years experience in automotive market research services having worked either directly or indirectly with just about every major manufacturer out there.

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Over the years, we've worked with ad agencies, consultancies, designers and research houses as well as directly with manufacturers. â€‹We offer our clients dedicated and forward thinking fieldwork services using extensive experience in market research, consulting and project management to ensure each project is a success. 

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GW Fieldwork are also members of the Market Research Society (MRS), are ICO registered and are part of the AQR Recruiter Accreditation Scheme.

Empty Chairs

Our Expertise

Overview

Experience

With over 20 years experience in this sector, we know how to successfully manage all types of Automotive project. From large scale Car Clinics (both domestic and fly-outs) to Drive Tests, Focus Groups and Depths to Mystery Shopping, Ethnos to Dealership Visits, we've done it all.

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Along the way we've covered every segment you can think of including EVs, Vans, Trucks and High-End Luxury Vehicles as well as SUVs, Estates, Hatchbacks and Saloons.

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We work alongside a vastly experienced and trusted network of colleagues and suppliers with relationships built up over many years and can cover all major Cities in the UK.

Fieldwork
Services

What We Offer

Whether you simply need participant recruitment services or a full scale project set-up including venues, moderation, incentive provision & management, on-site staffing, reporting etc we can do all of this and more. Leaving you stress free and confident in delivering a quality project. 

Participant Recruitment

How We Do It

As we know all too well, no two projects are the same. Over the years, we've adopted various methods of participant recruitment ranging from the traditional to newer, more innovative methods. To put it simply, each project will be looked at from all angles to ensure a successful end result.

Project
Consulting

Offering Insight

Not sure which fieldwork option is best for your project? We will discuss all options with you and offer an experienced consulting service so that you choose the right fieldwork to get the feedback you need.

Recent Project Testimonials

Thank you so much for making this journey possible. Simon and I, as well as our clients, are totally happy with all the participants. 5 stars out of 5 would not be enough to rate this – the welcoming atmosphere here has absolutely exceeded our expectations.

 

On top, the trips were easy to reach and perfectly managed. Thank you very much.

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Alan @ HKM

Adam Smith

I know I have already said this but to reiterate, thank you for such great recruitment and such a smooth process. 319 attendees is a high level.

 

Thanks for all your hard work on this, especially with such a short turn around.

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Rhianna @ Davies+McKerr

Sophie Wilson

A quick note to say that all the pre-tasks and interviews are complete now.

 

I was really happy with the quality of the participants and pre-tasks overall, so thanks very much for that!

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Simpson Carpenter

David Thompson

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